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Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
World
E-commerce and Retail
Most Visited Websites by Traffic in the world for E-commerce and Retail, June 2023
Position | Website | Change | Visits | Pages / Visit | Bounce rate |
|---|---|---|---|---|---|
| 1 | aliexpress.com | 2 | 744,058,927 | 3.62 | 57.02% |
| 2 |  | 1 | 732,530,565 | 5.11 | 39.54% |
| 3 |  | 2 | 587,040,589 | 5.62 | 41.00% |
| 4 |  | – | 561,399,490 | 3.60 | 53.56% |
| 5 |  | 2 | 455,891,260 | 4.96 | 42.84% |
| 6 |  | – | 443,719,539 | 2.26 | 64.99% |
| 7 |  | 1 | 416,213,946 | 4.50 | 46.85% |
| 8 |  | 8 | 356,183,226 | 4.93 | 42.79% |
| 9 | ozon.ru | – | 341,077,896 | 7.09 | 39.04% |
| 10 | amzn.to | – | 337,707,457 | 1.58 | 77.71% |
| 11 |  | 2 | 334,769,689 | 2.21 | 65.23% |
| 12 | flipkart.com | – | 300,647,178 | 2.03 | 66.60% |
| 13 |  | 2 | 281,869,200 | 6.93 | 41.68% |
| 14 | readcomiconline.li | 3 | 271,266,525 | 4.94 | 41.38% |
| 15 |  | 4 | 233,686,303 | 4.86 | 56.89% |
| 16 |  | 3 | 220,046,541 | 4.29 | 56.75% |
| 17 |  | 3 | 207,731,400 | 4.45 | 47.11% |
| 18 | homedepot.com | 3 | 185,118,764 | 2.94 | 50.23% |
| 19 | lazada.com.ph | 8 | 184,573,726 | 2.07 | 67.54% |
| 20 | ikea.com | 4 | 179,789,011 | 4.42 | 43.55% |
Trends Across the Most Popular Websites by Traffic, June 2023
The top websites page is a free and convenient way to discover the world’s most popular sites based on location and/or industry.
The information displayed here allows users to identify and observe trends, and track how the world’s leading websites – and their numbers – are changing from month to month.
For instance, here’s what we discovered this month:
aliexpress.com is the most visited E-commerce and Retail website in the world in June 2023, attracting nearly 744.1M monthly visits. With second-placed mangakakalot.com receiving 732.5M visits in the same period. ebay.com also performed strongly, generating nearly 587.0M visits.
Pages/Visit - an estimate of how many pages (on average) a person visits in one session on the website. The total average pages per visit for these popular websites is 4.04 pages. The highest average pages per visit - ozon.ru - 7.09 pages.
Bounce Rate - an estimate of the website’s average bounce rate, or percentage of visitors that leave the website after viewing just one page. The total average bounce rate is 50.16% and the highest bounce rate - amzn.to - 77.71%.
Last updated: July 13, 2023